Job Description

Develop and execute innovative and cohesive brand identity designs, including logos, typography, colour palettes, visual guidelines, and other brand assets. Collaborate closely with clients to understand their vision, goals, and brand values, translating them into visually compelling design concepts. Conduct research and analysis on market trends, target audience, and competitor positioning to inform your design decisions and ensure brand differentiation. Create comprehensive brand guidelines and style guides to maintain consistency and coherence across all brand touchpoints. Work collaboratively with our creative team, including copywriters, marketers, and web developers, to ensure seamless integration of brand identity elements into various marketing materials and channels. Stay updated on design trends, emerging technologies, and best practices in brand identity design to consistently deliver cutting-edge and impactful designs. Present design concepts and strategies to clients, incorporating their feedback and ensuring effective communication of the brand's visual identity.

Skills

• Proven experience as a Brand Identity Designer, either in an agency or in-house setting.
• Strong portfolio showcasing a range of brand identity design projects, demonstrating creativity, versatility, and attention to detail.
• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with prototyping tools.
• Solid understanding of design principles, typography, color theory, and visual hierarchy.
• Ability to interpret client briefs, research, and strategy into impactful design concepts.
• Excellent communication and presentation skills to effectively articulate design concepts and rationale to clients and internal stakeholders.
• Ability to manage multiple projects simultaneously, meet deadlines, and adapt to changing priorities.
• Knowledge of UX/UI design principles and responsive design is a plus.

About the Company:

Add value to your brand without dwelling into the technicalities because we at Vivid have got you covered.

From visiting cards to promotional videos, logos to posters, brochures to animations and web development to App Development. You need to just keep your business on the right track and make it flourish.

Get back to us with your needs and we will make your journey worth a while.