Job Description

We are looking to hire a Visual Design Lead to own brand aesthetics, conceptualise ideas and create clutter-breaking designs and communication assets across all our channels. Own all brand design responsibilities for The Better Home Design creatives for organic content as well as marketing campaigns for our own brands, as well as our client partners for the campaigns we create for them. Ideate on campaigns to push the envelope on creativity. Yes, we win awards too! Own the visual product experience across all consumer touch-points - from packaging and labels to social and digital assets, website and app, emails. Support new property launches by creating visual assets like logo, identity, design language etc. Support the Brand partnerships team, Social media and Editorial teams of The Better India for any brand campaign requirements across web or social. Experiment with rich media formats to create engaging, interactive assets. Supervise production to ensure product packaging, labels etc conform to the desired quality. Collaborate with the Tech and Product teams with visual designs and UX.

Skills

• Someone who loves turning ideas into amazing works of art.
• Experienced across a range of brands, both physical and digital
• Hands-on experience on eComm business requirements, from UI to on-site merchandising to offline collaterals
• Proficient at metrics and understanding of how design can drive conversions and click-throughs
• A social media enthusiast who keenly follows the pop culture trends.
• Proficient across the entire Adobe Creative Suite.
• Someone who takes initiative and end-to-end ownership.
• An exceptional communicator with superlative written and oral communications skills. Someone with the ability to double up as your own copywriter when required
• Possess the superpower of quick turnaround times without compromising on quality

About the Company:

At The Better India, we consider ourselves to be an Impact Platform. Not only are we Asia's largest positive journalism house, but we are also on our way to building the largest impact-focused e-commerce platform in India!

Job Description

Own all brand design responsibilities for The Better Home Design creatives for organic content as well as marketing campaigns for our own brands, as well as our client partners for the campaigns we create for them. Ideate on campaigns to push the envelope on creativity. Yes, we win awards too! Own the visual product experience across all consumer touch-points - from packaging and labels to social and digital assets, website and app, emails. Support new property launches by creating visual assets like logo, identity, design language etc. Support the Brand partnerships team, Social media and Editorial teams of The Better India for any brand campaign requirements across web or social. Experiment with rich media formats to create engaging, interactive assets. Supervise production to ensure product packaging, labels etc conform to the desired quality. Collaborate with the Tech and Product teams with visual designs and UX.

Skills

• Experienced across a range of brands, both physical and digital
• Hands-on experience on eComm business requirements, from UI to on-site merchandising to offline collaterals
• Proficient at metrics and understanding of how design can drive conversions and click-throughs
• A social media enthusiast who keenly follows the pop culture trends.
• Proficient across the entire Adobe Creative Suite.
• Someone who takes initiative and end-to-end ownership.
• An exceptional communicator with superlative written and oral communications skills. Someone with the ability to double up as your own copywriter when required
• Possess the superpower of quick turnaround times without compromising on quality

About the Company:

At The Better India, we consider ourselves to be an Impact Platform. Not only are we Asia's largest positive journalism house, but we are also on our way to building the largest impact-focused e-commerce platform in India!