Author Archives: admin

Eartracking: A New UX-Research Method

Eyetracking has long been a common way to enhance usability studies with insights that are more detailed than those gleaned from users’ thinking-aloud comments. Since 2005, Nielsen Norman Group has run many eyetracking research studies, some documented in the book Eyetracking Web Usability. Eyetracking … Continue reading

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What is Human-Centered Content?

“Human-centered design is a creative approach to problem solving […] It’s a process that starts with the people you’re designing for and ends with new solutions that are tailor made to suit their needs.” Human-Centered Design (HCD) has been a buzzword … Continue reading

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Dressing Up Your UI with Colors That Fit

As designers, we have a powerful ally in color. It can let us work towards a number of different goals. You can use it to reinforce or highlight an idea, to provoke an emotional response from the user or to draw attention to … Continue reading

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Effective Mobile App UX Enhancement

The quality of mobile app user experience is highly relevant in terms of holding users’ attention for the largest number of repeated launches. The Interaction Design Foundation claims that mobile UX must bring joy to users and this is something I agree … Continue reading

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Designing a Recruitment Tool to help HR Managers

Summary The aim was to make the process of recruitment easier for HR Managers by building a product that helps keep track of all the information about the hiring process. In order to achieve this, it was important that the … Continue reading

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Ideation for Design – Preparing for the Design Race

Ideation is easy to define. It’s the process by which you generate, develop and then communicate new ideas. Ideas can take many forms such as verbal, visual, concrete or abstract. The principle is simple to create a process by which … Continue reading

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Safe & simple: Can UX design protect us from hackers?

Digitalisation has made some things in life simpler, but not security. By Andy Eva-Dale & Lucy Valentinova “Currently, verifying your identity online… places a huge burden on individuals, who have to successfully remember hundreds of passwords for various identities and are increasingly being … Continue reading

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Designing User Experience for Virtual Reality applications

Virtual Reality (VR) infers a total inundation experience that closes out the physical world. Utilizing VR gadgets, for example, HTC Vive, Oculus Rift or Google Cardboard. Users can be transported into a various genuine world and envisioned situations, for example, the … Continue reading

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UX Will Happen Anyway: Tactics vs. Strategy

Some time ago, as I solidified my role as a UX designer, and focused most of my efforts on all the user-centered design deliverables that entailed, I still found myself with a healthy helping of UI design tasks. So I … Continue reading

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Design Can’t Live Alone

What is the difference between a designer and an artist? What is the primary goal of design? How can you recognize outstanding design? My mind is getting around the answers to these questions. I am passionate about the design in … Continue reading

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