Job Description

At LimeRoad we are changing the way people shop online. Our suppliers are local artisans coming from various parts of India. LimeRoad acts as a bridge to enable trust between the large Indian unbranded fashion space and the Indian consumer.

LimeRoad is the second largest fashion player in India and is growing phenomenally fast. We work on a different model of social validation vs brand validation for our supply which gives us the edge over our competitors, it also comes with its unique challenges.

These challenges make design central rather than incidental to helping our users deliver the best of fashion. For our supply partners and stylists, LimeRoad represents an opportunity to reach and engage with the large plethora of Indian buyers with distinctive tastes, creating a vast supply pipeline with the largest choice basket for fashion available at a single platform in India.

We are now looking at the future and reimagining social fashion for a larger audience making relevance a factor just not of brands but better products.

We are hiring at all levels to build a thoughtful design team, and are looking for phenomenal talents who have the desire to build the best design experience for fashion reaching the most humble participants in the space

We aim for excellence and we define it as below:

1. You need to be obsessed with users and have a passion for understanding why they behave the way they do
2. Your aim is to hustle through user observations, deep interpretations, imaginative prototypes and precisive iterations
3. It’s a natural extension for you to convert insights into prototypes and then manifest prototypes into harmonious design experiences, which identify with natural orientation of how people discover, act, receive feedback and recover
4. You have an inherent ability to collaborate and align all vectors across product, engineering and business around user intent
5. You must demonstrate work to us which has discovered and met, unrealiseduser needs creating a delta effect
6. You are a process fanatic and believe in thoughtful design which is fast, focused and iterative
7. Your tools define you and you look to enhance your craft through understanding and mastering new tools which allow users to have a richer experience

Attitude:

1. You should have a natural disposition to collaborate, seek feedback, provide a reason for your work and galvanise people around you
2. You should combine the lens of user desirability with business feasibility
3. You believe strongly in a design which dissolves into human behaviour and the importance of how it works.
4. There is a burning passion to build the finest global design standards and see it resonate with the users
5. User resonance and not social badges satisfy your hunger
6. You believe in shipping, and can show us shining examples of products you have shipped

Skills

Whats a given:

1. You are tool agnostic to deliver your purpose and are hands-on with sketch, principle, adobe xd, illustrator, photoshop but you don't mind extending your craft with new tools to express your design better
2. You understand grids, layers, colour palettes, type anatomy and affordance levels
3. You love semiotics, create extensive flows and can build design libraries

About the Company:

We are passionate about finding things that rise above the mundane; that we think will catch your eye and arrest it. Moreover, to bring these to you wherever you are and whenever you feel you have the time to indulge a little.
So we created a company to bring you products you will fall in love with; to give you a chance to create your own space, to tap into those hidden talents and make your personal looks and collections; to help you share your creations with friends to get that second opinion, to inspire or be inspired; and to help you shop in a way that you will find mesmerizing.
We like to think of LimeRoad as the digital-age equivalent of the 16th Century Grand Trunk Road, a highway that changed the face of trade in the Indian subcontinent.